Crossbeam: Product Release Notes

Crossbeam: Product Release Notes

The April 15, 2025 Crossbeam product release introduces several enhancements aimed at improving user experience and functionality. Key updates include expanded integration capabilities with third-party platforms to streamline data sharing, advanced permission controls for more granular access management, and improved data visualization tools that provide clearer insights into partnership ecosystems. Additionally, the release features performance optimizations that reduce sync times and enhance overall system stability. These developments reflect Crossbeam’s continued focus on enabling organizations to optimize their partner ecosystems through more secure, efficient, and insightful technology solutions.

Our take: Very exciting to see Crossbeam opening up its database to a wider range of platforms. The value of this level of ecosystem data is easily understated, and the new visualization abilities bring added clarity to what is already an essential tool for partnering.

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Impartner Launches HyperscalerGTM to Bridge PRM and Marketplaces

Impartner Launches HyperscalerGTM to Bridge PRM and Marketplaces

Impartner Software introduced HyperscalerGTM, a platform that unifies partner relationship management, co-sell execution, and hyperscaler marketplace transactions to streamline partner-led go-to-market motions. The system automates deal registration, opportunity synchronization, private offers, reseller authorizations and co-sell processes, aiming to cut marketplace transaction times from multi-day delays to under 24 hours and

By Patrick Ferdig