Mindmatrix and HubSpot Integration: Enhance Your Partner Ecosystem
Mindmatrix announces the integration of its Partner Relationship Management (PRM) software with HubSpot, allowing businesses to seamlessly manage partner data within the HubSpot platform. This integration enables tracking of key partner performance indicators (KPIs), streamlines partner operations through automation, and provides valuable insights into partner engagement. The integration is offered at no additional cost to existing HubSpot users who purchase Mindmatrix licenses.
Our take: Mindmatrix is keeping up the pace of innovation in the pureplay PRM space. Once focused primarily on SMB, HubSpot is moving aggressively up market, serving a growing market of tech vendors once served exclusively by Salesforce. A smart play to diversify.
