product-launch

Mindmatrix, Channel Force Launch Partner Revenue Operating System

product-launch

Mindmatrix, Channel Force Launch Partner Revenue Operating System

Mindmatrix and Channel Force announced a strategic partnership to reshape partner relationship management into a Partner Revenue Operating System. The collaboration pairs Mindmatrix’s PRM and channel-marketing technology with Channel Force’s Structured Performance Partnering (MP3) methodology to move partner programs from passive enablement toward “active seller” execution. The joint

By Patrick Ferdig
Impartner Launches HyperscalerGTM to Bridge PRM and Marketplaces

product-launch

Impartner Launches HyperscalerGTM to Bridge PRM and Marketplaces

Impartner Software introduced HyperscalerGTM, a platform that unifies partner relationship management, co-sell execution, and hyperscaler marketplace transactions to streamline partner-led go-to-market motions. The system automates deal registration, opportunity synchronization, private offers, reseller authorizations and co-sell processes, aiming to cut marketplace transaction times from multi-day delays to under 24 hours and

By Patrick Ferdig